Course curriculum

  • 1

    Before You Export

    • Why Export? Planning & Risk
  • 2

    Customer Discovery, Market Segmentation & Product

    • Validating Product/Market Fit for Export

    • Build Your Market Discovery & Validation Plan
  • 3

    Legal Structure & Incorporation Decisions

    • Your Structure - What to Consider

    • Doing Business Internationally - Success Stories & Cautionary Tales
  • 4

    Cross Border Tax Planning

    • Cross Border Tax Planning

    • Quiz/Checklist - Cross Border Tax
  • 5

    Intellectual Property (IP) Protection & Ownership Strategy

    • Protecting Your IP in Global Markets
  • 6

    Corporate Operations & HR

    • Setting Up Operations for Export

    • Cross Border Teams

    • Teams & HR - Scenarios
  • 7

    Banking, Payments & Currency Risk Management

    • Currency & Banking
  • 8

    Adapting Your Business Culture & Sales Processes

    • Cultural Differences
  • 9

    Capstone - The Export Advisor Summit

    • How to Host Your Own Export Advisor Summit