Course Description

Module 1 focuses on identifying the Problem-Customer Fit, within the following topics:

  • Your Idea
  • Customer Development Model
  • Discovering your Customer
  • Buyer Type and Personas

Receive a free mentoring session

Complete the Module 1 worksheets in a Google Drive version and a submission worksheet to receive a complimentary venture assessment with an EiR. Email us with the link to your worksheets at [email protected] to set up an appointment.

Course curriculum

  • 1

    MVT Introduction

    • Your Program Roadmap

    • Foundational Content

    • Meet the Team
  • 2

    Module 1 Introduction

    • Introduction
  • 3

    Module 1 Worksheets

    • Download Module 1 Worksheets
  • 4

    1.1 Your Innovation Source

    • Video Intro w/ Ralph Turfus

    • Your Innovation Source

    • Your Innovation Source

    • Your Innovation Source (mobile option)
  • 5

    1.2 Customer Development

    • Video intro w/ Ralph Turfus

    • Topic Introduction

    • Customer Development

    • Customer Development (mobile option)
  • 6

    1.3 Discover your Customer

    • Video intro w/ Ralph Turfus

    • Topic Introduction

    • Discover your Customer

    • Discover your Customer (mobile option)
  • 7

    1.4 Buyer Types & Personas

    • Video intro w/ Ralph Turfus

    • Topic Introduction

    • Buyer Types & Personas

    • Buyer Types & Personas (mobile option)
  • 8

    Module Summary

    • Product - Market Fit

    • Summary for Module 1
  • 9

    Additional Resources

    • Additional Resources

    • Glossary